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Showing posts with label McDonalds. Show all posts
Showing posts with label McDonalds. Show all posts

Wednesday, May 30, 2012

Just "new" it

Just new it
Please don't change it. Just "new" it.
Everybody hates change (Facebook's user interface updates, Google's social search, McDonalds' new fry oil, Star Wars special edition) but everyone loves something "new" (Apple's new iPad, Wendy's fries with sea salt, Nolan's The Dark Knight). It's the key to product updates.

But, honestly, there isn't any difference between a new product and a changed product. It's all in the packaging. Not the physical packaging, but the marketing.

The way a product is branded by marketing will inevitably create the consumer perception of the product's update. If marketing can create a "new" perception of the product, like the always brilliant product marketers at Apple did with the iPad 3, consumers will buy in. It's much more difficult to sell a product that's just "changed."

Just think about it. What are some other "new" products that were well-received by consumers, and some poorly-received product changes? Add them in the comments below or Tweet them at me @RyanPratt.

Tuesday, October 20, 2009

Wednesday, October 8, 2008

List of McDonald's Monopoly Rare Pieces

McDonalds Monopoly

2008 McDonalds Monopoly Rare Piece List
Wondering if you just peeled off that hard-to-find Monopoly piece? Here are the rare game pieces from this year's McDonald's Monopoly game:
Lister:Ryan Pratt Category:Fun & Games

Tuesday, October 16, 2007

I have the McDonalds Monopoly Boardwalk game piece stamp, does anyone have the Park Place stamp? I'll split the $1 million with you!


Crazy Things You Can Say to Get Everyone's Attention

Any of these things would surely grab your attention:



  • I have the McDonalds Monopoly Boardwalk game piece stamp, does anyone have the Park Place stamp? I'll split the $1 million with you!


  • Did you hear Britney Spears is pregnant again with ________'s child?!


  • South Florida is playing Boston College in the NCAA College Football BCS national championship game!


  • Click here and win a free Apple iPhone!


  • Get a ______________ completely free!!


  • A black woman is the President of the United States of America!


  • We caught Osama Bin Laden!


  • Gas is 99 cents per gallon!


  • The American Idol season finale is tonight!


  • Iran is planning to fire their nuclear missiles!


  • A young blonde girl is missing!


  • Monday Night Football is being canceled!


  • Check out this two-headed ___________!


  • ______ ______ was found in a dog fighting ring!


  • Steve Jobs has announced Apple's new _____________!

    Tuesday, October 2, 2007

    2007 McDonalds Monopoly: Odds of Winning $1 Million

    The odds are against you! Approximately 557,111,800 total Game Pieces are available throughout the world.



  • Instant Win $1 million - 1 in 557,111,800 - chances are 0.000000179% - One (1) Instant Giveaway Prize is available. The Instant Giveaway Prize consists of a one million dollar ($1,000,000) annuity payable as $50,000 per year over 20 years with no interest.


  • Instant Win food prizes - 1 in 6 - 17% - The odds of winning a McDonald's Food Prize over the course of the Game are approximately 1 in 6.


  • Instant Win $50 - 1 in 74,282 - Seven thousand five hundred (7,500) prizes are available. Each winner will receive a check in the amount of fifty dollars ($50). Odds of winning approximately 1 in 74,282.


  • Instant Win $50 Arch Card®. - 1 in 222,845 - Two thousand five hundred (2,500) prizes are available. Each winner will receive a fifty dollar ($50) McDonald's Arch Card. Odds of winning approximately 1 in 222,845.


  • Instant Win $25,000 - 1 in 111,422,360 - Five (5) prizes are available. Each winner will receive a check in the amount of twenty-five thousand dollars ($25,000). Odds of winning approximately 1 in 111,422,360.


  • $50 Purple Stamps - Mediterranean Avenue (Stamp #801) & Baltic Avenue (Stamp #802) - 1 in 33,616 - Fifteen thousand (15,000) prizes are available. Each winner will receive a check in the amount of fifty dollars ($50). Odds of winning approximately 1 in 33,616.


  • $100 Railroad Stamps - Reading Railroad (Stamp #823), Pennsylvania Railroad (Stamp #824), B&O Railroad (Stamp #825) & Short Line (Stamp #826) - 1 in 2,094,076 - One thousand five hundred (1,500) prizes are available. Each winner will receive a check in the amount of one hundred dollars ($100). Odds of winning approximately 1 in 2,094,076.


  • $500 Light Blue Stamps - Oriental Avenue (Stamp #803), Vermont Avenue (Stamp #804) & Connecticut Avenue (Stamp #805) - 1 in 33,752,584 - Two hundred fifty (250) prizes are available. Each winner will receive a check in the amount of five hundred dollars ($500). Odds of winning approximately 1 in 33,752,584.


  • $1000 Maroon Stamps - St. Charles Place (Stamp #806), States Avenue (Stamp #807), & Virginia Avenue (Stamp #808) - 1 in 33,752,584 - Two hundred fifty (250) prizes are available. Each winner will receive a check in the amount of one thousand dollars ($1,000). Odds of winning approximately 1 in 33,752,584.


  • $5000 Orange Stamps - St. James Place (Stamp #809), Tennessee Avenue (Stamp #810), & New York Ave (Stamp #811) - 1 in 168,762,143 - Fifty (50) prizes are available. Each winner will receive a check in the amount of five thousand dollars ($5,000). Odds of winning approximately 1 in 168,762,143.


  • $10000 Red Stamps - Kentucky Avenue (Stamp #812), Indiana Avenue (Stamp #813) & Illinois Avenue (Stamp #814) - 1 in 56,069,351 - Thirty (30) prizes are available. Each winner will receive a check in the amount of ten thousand dollars ($10,000). Odds of winning approximately 1 in 56,069,351.


  • $25000 Yellow Stamps - Atlantic Avenue (Stamp #815), Ventnor Avenue (Stamp #816) & Marvin Gardens (Stamp #817) - 1 in 186,829,657 - Five (5) prizes are available. Each winner will receive a check in the amount of twenty five thousand dollars ($25,000). Odds of winning approximately 1 in 186,829,657.


  • $50000 Green Stamps - Pacific Avenue (Stamp #818), North Carolina Avenue (Stamp #819) & Pennsylvania Avenue (Stamp #820) - 1 in 186,829,657 - Five (5) prizes are available. Each winner will receive a check in the amount of fifty thousand dollars ($50,000). Odds of winning approximately 1 in 186,829,657.


  • $1 Million Blue Stamps - Park Place (Stamp #821) & Boardwalk (Stamp #822) - 1 in 184,698,474 - Three (3) prizes are available over the course of the entire Game, seeded one (1) per week beginning in the second week in accordance with the following schedule: Week # 2 - 10/9/07 to 10/15/07; Week #3 - 10/16/07 to 10/22/07; and Week #4 - 10/23/07 to 10/29/07. If game piece supplies run short such that the Game may end prior to the planned end date for the In-Store Game (10/29/07), the weekly schedule may be subject to a corresponding adjustment. Each winner will receive a one million dollar ($1,000,000) annuity payable as $50,000 per year over 20 years with no interest. Odds of winning approximately 1 in 184,698,474.


  • $250 Foot Locker Gift Card - Sixty (60) prizes are available. Each winner will receive a two hundred fifty dollar ($250) Foot Locker Gift Card. Odds of winning are approximately 1 in 1,436,253.


  • $500 Toys"R"Us Gift Card - Sixty (60) prizes are available. Each winner will receive a five hundred dollar ($500) Toys"R"Us Gift Card. Odds of winning approximately 1 in 1,436,253.


  • $1 Toys"R"Us Buck - Forty million (40,000,000) $1 Toys"R"Us Bucks are available. Odds of collecting are approximately 1 in 2.


  • $3 Toys"R"Us Buck - Three million (3,000,000) $3 Toys"R"Us Bucks are available. Odds of collecting are approximately 1 in 29.


  • $5 Toys"R"Us Buck - Two million (2,000,000) $5 Toys"R"Us Bucks are available. Odds of collecting are approximately 1 in 43.


  • Foot Locker 10% Discount - Eighteen million four hundred forty thousand (18,440,000) 10% discount offers are available. Each offer is good for 10% off the total cost of all items included in a single purchase at any participating Foot Locker Stores, or online at the Foot Locker Websites. Up to two 10% discounts can be combined (i.e., are "stackable") per purchase (20% off). Odds of collecting are approximately 1 in 5.


  • Foot Locker 20% Discount - Eighteen million four hundred forty thousand (18,440,000) discount offers are available. Each offer is good for 20% off the total cost of all items included in a single purchase at any participating Foot Locker Stores, or online at the Foot Locker Websites. Odds of collecting are approximately 1 in 5.

    Lister: RyanPratt
    Source: McDonalds Monopoly Official Rules

    Monday, September 17, 2007

    America's Best Burgers

    Yumm... these are the best burgers in the United States of America - can you think of any others? Add 'em in comments!