Thursday, September 22, 2011

Six Ways to Better Market Yourself to Potential Employers

In order to show employers that you’ve got what they want, you need emphasize your greatest assets and skills. The best way to do this by using websites, career profiles, and social networking profiles to tell employers about your background. And make sure you use strong, positive language that shows your achievements and strengths.

These are the six major sections that employers are looking at:
  1. Academic Honors: If you’ve earned academic honors, don’t hesitate to list each and every one. Employers will be impressed with your hard work and smarts.
  2. Fellowships: Fellowships are usually merit-based and competitive, which shows a high level of achievement employers will appreciate.
  3. Scholarships: Being awarded a scholarship usually signifies that you outshone every other applicant by virtue of your achievements. Be sure to tell why you earned each scholarship so employers can get to know some of your strengths.
  4. Charitable Work / Volunteering: Now is not the time to be modest. If you’ve been involved in public service or charitable organizations, outline what you helped to accomplish. Many companies look for employees with a philanthropic bent.
  5. Clubs / Campus Organizations: List any clubs and organizations you’ve belonged to, from professional clubs to honor societies, and any leadership positions you’ve held within them. There is no limit to the number of clubs you can list, so your employers can get the full picture of your involvement on and off campus.
  6. Sports Participation: Many employers cite a candidate’s participation in sports as a positive influence in their decision to hire him or her. If you’ve developed skills such as leadership, teamwork, and endurance on the field, let employers know what you gained from the experience.

For more information on how to GET FOUND and GET HIRED, check out

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